Regent Phu Quoc and The Legend Of The King’s Well
Regent has incorporated folk materials into its modern architecture creation to produce works with a strong sense of cultural origin.
The Regent brand changed the face of modern luxury when it was founded over 40 years ago. A pioneer in hotel design, it created bold firsts that captured imaginations and set new standards in luxury hospitality.
The rebranded Regent is all about the beauty of contrasts where discreet opulence redefines luxury tropes with nuanced contemporary design cues. Iconic architectural and design features will add a touch of elegance and sense of spectacular to each Regent hotel and are complemented by signature flourishes tailored to each distinctive location, including bespoke illustrations, each developed to tell a different hotel story.
The illustration for Regent Phu Quoc is inspired by a king’s legend on this idyllic Vietnamese Island. The illustration was created by a well-known Romanian artist, Saddo. Primary symbols used in its development include freshwater stream and sea, Lord Nguyen and his sword, lucky rice fish, supported by black pearl and Phu Quoc peppercorn plant. The application will be across a number of hotel collaterals including paper bags, minibar menus and umbrellas.
Set on the waterfront, Regent Phu Quoc will open in Q2 2021 along the pristine white sands of Long Beach with views of the calm waters in Bai Truong’s Phu Quoc Marina, off Vietnam’s southwest coast. The resort has been designed as a sublime haven, infused with the soul of the island, with suites, villas and facilities, world-class dining experiences, private beach, spa, pool and gym facilities.
Nourishment is key, with six dining experiences which celebrate a world of culinary tradition – including authentic Vietnamese and Chinese cuisine and apothecary-inspired cocktails crafted with fresh botanicals and an abundance of local Vietnamese herbs at Bar Jade.
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